
The Dodge brand is turning 100 years old this year and we at Lithia Chrysler Jeep Dodge Ram of Pocatello are downright giddy about this momentous milestone. Our mutually preferred automaker didn't arrive at this ripe old age by dumb luck, of course. It's the result of a constant, grueling output of blood, sweat and gears.
So as we look back, raise a glass, and reflect on all that's made Dodge what it is today, we invite you to take a gander at the brand's current lineup - a tasty troupe, indeed.
For instance, there's the pair of highly-anticipated muscle cars - the 2015 Challenger and Charger - both of which maintain the iconic heritage of their late 60s-early 70s predecessors. The Charger's shaker hood scoop alludes directly to this retro-styling, and may we just add: it looks mean.
Take a peek at this brief video, which features Dodge spokesperson, Richard Rawlings, celebrating a century of automotive excellence:
As we eagerly await the 2015 brutes to hit our Pocatello, ID lot later this year, we suggest you stop by our showroom. We'll assist you in perusing our present Dodge inventory, and even get you on the road for a thrilling test drive that's sure to knock your socks off. Cheers to another 100 years!